Helvetica is not only the preferred typeface of leading professionals, it is also an all-time favourite among the multitude of codes, signals and signs that flavour urban life. This book sings the praises of the honest worker and solo entertainer of typefaces, Helvetica, and of its forgotten creator and all those who have contributed to its unparalleled international march of triumph over the past forty years. Filled with pages of color images of Helvetica in use, from album covers and road signs to advertisements and product packaging, the designs gathered together in honor of Helvetica have been created by superb designers and anonymous amateurs from all over the world. The result is an exciting collection of this icon of modern design.
Customer Reviews:
Avg. Customer Rating: 4.0 / 5.0
Watch the movie instead:
This makes for a good coffee table book, or perhaps bathroom reading, but as a graphic design reference it falls short. Basically just a picture book. The first half is a compendium of various samples of graphic design, some of them really wonderful, all using Helvetica. The second half is a photographic essay showing the font used in the public domain throughout the world. It would have been nice to include some essays from leading writers in the design world on the history of the font, or it's influence,... more info
dont open it!:
My binding also fell apart the second time I flipped through it. I loved the book, but the binding is just terrible.
It's no Akzidenz:
First the mystery: just why was every alternate page in the book joined together? The reader has to carefully cut the perforations to be able to look at every page. I can't find any reference in the small amount of text about this. My conclusion is that the public use of the type is on the open pages and non-public (or designed) examples are on the perforation joined pages. At least you'll know if you buy a pre-used copy though. Apart from the perforations I thought this was a handsome little book and... more info
neat little book. handle with care.:
It's about what you'd expect. I feel like I got my $20 worth, but as mentioned, it's gonna fall apart before you're halfway into the book. I think if I would have heeded the warnings it may have gone a little farther. Your mileage may vary.
Similar Products:
Helvetica from Plexifilm (DVD) - Usually ships in 24 hours
